How Top Brands Use Twitter [INFOGRAPHIC] 

Did you know that with more than 13 million followers, Facebook is the most followed company on Twitter and the crown of most engaging brand goes to eBay. What if I told you that, 58 percent of world’s top brands have over 100,00 followers on Twitter, and that, majority of brands average at most ten tweets per day.

98% of all top brands are active on Twitter

With over 500 million Tweets per day, Twitter is ripe for evergreen engagement opportunities ranging from the most basic levels of customer service to brand-altering moments that can change an organization’s future with a single tweet.

What Do Facebook Marketers Need to Know in 2014?

Sure, the millennials are opting out of Facebook, but still, the social media giant still isn’t going anywhere. Which is good news for marketers, businesses and individuals wanting to utilize the platform in their marketing mix in the year coming