Would You Rather be Social or Interesting? 

The “Interest Graph” is not the “Social Graph”. But what does that mean and why should you care?
Despite the rapid ascent of Interest-based platforms, such as Pinterest, Sulia, WeHeartIt and Wanelo, we rarely see dialogue about the Interest Graph except in a Social context. However, The Interest Graph and Social Graph are two fundamentally different infrastructures with different underlying assumptions for marketers.

What Does a Day in Social Media Look Like? [Infographic]

Of the world’s roughly 7 billion people, 40% use social media daily. So, what are those folks doing on the major social platforms? The following infographic by Saxum shows the daily activity on Facebook, Twitter, LinkedIn, Pinterest, Vine, Google

After Facebook, This Social Media Network Has the Most Engaged Users. Which is it?

Earlier this week, I cracked open a new Pew Internet and American Life Project survey and found that 63% of Facebook users check in at least once a day. But which network comes in a close second for regular daily check-ins? Is it Pinterest,